The Best Shopify Themes
Picking the best Shopify themes for your store. Decorating your place of business is at times, the business itself. Getting the right look to reflect the products you sell doesn’t always come that easy. For many, it’s a game of trial and error.
Others treat it more like chess, shifting pieces around on the board with cunning deftness: The north wall should be blue because that’s where the dairy cooler is; the south wall red for meat and poultry. Others still become frustrated at the whole idea of decorating a store and throw up their hands in defeat.
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Chances are your Shopify store doesn’t sell milk, hamburger, or fowl. But that doesn’t mean you can skip out on choosing a theme that not only catches an online shopper’s eye but compliments the items on your digital shelf. Thankfully your cache of options in this department is huge.
The whole idea of choosing a perfect theme can be a little daunting. So let’s delve into what we have, and how to get dressed for success.
Victory by default – The Best Shopify Themes
Shopify theme has been tuned and tailored to work superbly well for beginner users who have just started with an E-commerce business. It works beautifully without fuss or clutter. Many veteran Shopify users recommend that newbies stick with this theme until they decide how they want their store to look.
It is good advice. Shopify’s default theme also allows users to do a little tweaking and tuning themselves. Building up their confidence for more complex arrangements they may get interested in later on.
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Exploring your options
Now that it’s time to make changes to your theme that goes beyond those aforementioned tweaks, what exactly is the next step? We recommend pausing here and taking a deep breath. Don’t dive in blind and start changing colors and fonts. Instead, ask yourself a few questions before making any changes. Questions like:
a. What do I want customers to see when my Shopify page pops up on their screen?
b. What do I want customers to feel when my Shopify page pops up on their screen?
c. What style of the theme will reflect positively on my store?
d. What features do I want my customers to experience?
That chess game we mentioned earlier echoes just a tiny bit here. Your next move is an important one. Think it through. Try not to let form rule over function. Customers love eye-popping colors, but they will also love a store they can easily navigate even more.
Once there’s a pretty good picture in your head of how your page is going to look, step into the best Shopify Themes Store for a look around.
A theme for every business – Best Shopify Themes
The Shopify Themes Store is home to many great free Shopify themes. You can easily find the one that goes it your E-commerce site. To make things easier, this same theme store comes equipped with search and filter tools to narrow things down to a specific target.
The filter tool allows you to choose a theme based on how many products you sell, the style you’re going for, the nature of your product, landing page attention-getters, and more.
With the search tool, you can go directly after the features you want without having to browse through the whole site. Type in what you want and if it’s available, you will get it.
The Shopify Theme Store also includes a demo store section, where you can see the theme you choose to put into action without risking mistakes on the real field of play.
Use the demo store section as a kind of dry run for your theme, and also, when possible, investigate other Shopify stores using themes similar to your own to get an idea of how effective things are going to be.
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The right and proper featured image
Above we talked about the grave importance of function over form. On your landing page, however, first impressions mean everything.
The right featured image for this page can make or break a big sale. In your earlier investigations, you probably noticed that most online stores use a very large featured image on their home page that grabs the visitor’s attention.
When choosing a featured image, it’s usually best to go with something that reflects your lead product. For instance, if you’re selling books, the feature image for your store might be the inside of a library or a reading nook. For a store that sells pet supplies, cute puppies or kittens is a safe, logical bet.
But even logic has its limits. Plenty of Shopify store owners like to do their own thing, mixing featured images with different themes and menus for their customers. And when done properly this strategy works just fine.
Choosing the right theme for your Shopify store can seem like a tough nut to crack at first glance, but don’t be scared. If it doesn’t work, it can be changed. Experiment until you get the look you want, and see how customers respond. Good luck!
Author Bio:
My name is Dave Wilson and I am the Marketing Head at Debutify. We here at Debutify help you to build a high converting Shopify store in minutes, not hours, without any technical knowledge at all.