SEO

7 Top Digital Marketing Trends 2021! That Will Rock

Digital Marketing Trends 2021

Discussing the top incoming digital marketing trends in 2021. If you are in the advertising world – or even if you own a small or medium business.

We have all the top tips on digital marketing for the year ahead. Read on to find out what will be hot, and what will be a ‘not’ in 2021. The marketing world is always evolving… are you?

Top Incoming Digital Marketing Trends 2021

Here are the Digital Hitmen predictions for future digital marketing trends 2021 – designed to help you stay ahead of the game.

1. Tik Tok is the Platform of Gen X

Tik Tok is the young generation platform, trending these days. The younger generation of clients is growing up – and growing purse strings.

These can be plucked by the discerning small business or marketer with a little content know-how. Keeping your cross-platform domains in order is always a good idea… but this year you will need to extend them to include this video platform.

2. AI Marketing is the Way Forward

AI marketing has always been around to some degree. It is an algorithm that decides which ads a consumer is exposed to based on known analytical data.

The coming few years are going to see AI improvements as it seeks to tackle big data dumps, as well as better the corporate world.

3. Influencers are Important

Influencer marketing is already equalling affiliate marketers – but we predict this trend to get worse before it gets better.

Until we have mastered what it is that makes the younger generations tick then we will be relying on influencers to reach them on our behalf. It is like taking a shortcut. We don’t see this being more than a short-term solution for a long-term problem.

See Also: Instagram Influencers for your Brand

4. Sustainability is Key

Even marketing can be more sustainable. Digital marketing is growing in popularity (and will continue to do so) as sustainability and eco-friendly measures take more and more of a grip on society.

Kids these days will probably never buy a newspaper. Think about that. Digital media is growing in popularity because the kids are alright… for once.

5. Big Investments in Behavioural Marketing

Although it might seem a little immoral, monitoring the client’s behaviors and spending habits is the simplest way to proceed.

Digital marketers can analyze this data and turn it into real-time sales. If you want to make more profits, you need to stud your target market… this is the modern version and comes with higher costs.

6. Facebook and LinkedIn

LinkedIn is doing a great job of being the job search version of Facebook. The younger generations happily use it to search for work, as does most of America.

The rest of us are still using better-advertised job sites such as Indeed. We don’t know that this will continue.

LinkedIn is sure to be a paperless alternative that matches the digital age.

7. YouTube Advertising Will Boom

Influencer marketing and YouTube are almost synonymous – but for one thing… YouTube provides longer video content than any of the other social media platforms.

If you want an in-depth product review given by an influencer, it will happen via YouTube. Watch this space… it is only going to grow.

So these are the top 7 digital marketing trends 2021, trending these days.

Published by
Gaurav Malhotra

This website uses cookies.